Vespa
A short-form visual exploration for Vespa, created for social and paid media. The work focused on movement, lifestyle energy, and iconic brand presence - distilled into concise, high-impact assets.
The challenge was to translate Vespa’s heritage into contemporary social formats, balancing classic brand cues with modern pacing and composition.
Assets were designed to perform across Instagram and paid placements, prioritising clarity, motion-readability, and visual confidence at speed.
A concise project, intentionally minimal, allowing the brand’s design language to remain the focus.
